Teddy Pantelis

Specialized Nutrition & Training

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The Challenge

Teddy Pantelis Nutrition, a brand specializing in personalized dietary and fitness programs, needed a digital platform that effectively reflected its commitment to transformative lifestyle changes. The existing online presence lacked the visual appeal, functionality, and targeted messaging necessary to attract and engage its audience. Teddy required a modern website to showcase client success stories, drive new client acquisition, and provide valuable resources, such as nutrition tips, to build trust and authority in the fitness industry.

The challenge was to create a compelling website that not only resonated with the target demographic but also streamlined the journey from visitor to loyal client.

The Strategy

As the creative lead, I led the design and development of Teddy Pantelis Nutrition’s revamped website. My approach began with structuring the information architecture to ensure intuitive navigation and easy access to key content, including client transformations and program details. I directed a photoshoot to capture authentic and inspiring visuals that highlighted Teddy’s approach and the results of his programs.

The website’s design focused on creating a seamless and engaging user experience, blending striking visuals with clear, motivational messaging. By combining these elements with actionable resources like nutrition tips, we ensured the platform was both inspirational and functional, driving client acquisition and audience engagement.

The Results

The redesigned website delivered impressive results for Teddy Pantelis Nutrition. Newsletter sign-ups increased by 150% within the first three months, while unique visitors surged by 200% in the first month of launch. Nutrition program sign-ups saw a remarkable 250% increase within six months, reflecting the site’s ability to convert visitors into loyal clients.

This project demonstrated the power of strategic design and targeted messaging in building a digital platform that resonates with its audience. By crafting a website that showcased success stories, provided valuable resources, and reflected Teddy’s expertise, I helped position the brand as a leader in personalized nutrition and fitness solutions.

View the Teddy Pantelis Website >

 



150%
Increase in newsletter sign ups within first 3 months of website's launch
200%
Increase in unique visitors within the first month of website's release
250%
Increase in nutrition program sign ups within first 6 months of release

Welcome to the portfolio of the chief creative officer & founder of Fermented Pixels

Matt Carman